Gresso, a Russian company that had been followed in the past for its unique high-end designs in Mobile Phones and MP3 players have launched “Adam & Eve” collection of fashion USB drives. Sadly, its USB “jewelry” doesn’t compare to those beautiful items, even though the pendants are made with many of the same exterior materials, such as gold, diamonds and the company’s signature African blackwood. In fact, they’re reminiscent of a USB pendant made by Hong Kong-based Brando, the ultimate common- denominator manufacturer. Worse still, they top out at only 1GB of storage.
The USB jewelry business is a particularly tough gig to compete in, especially with such luxury goods peddlers as S.T. Dupont getting into the market with products costing thousands of dollars. Even so, Gresso made things even worse by stooping to using Swarovski crystals in its collection.
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That USB drive sounds pretty cheesy and actually just plain ugly to me. Most of this ‘bling’ stuff – gold lacing, diamonds whatever, actually just looks too Las Vegas for me. In other words, it has something about it that just doesn’t appeal to me. It doesn’t look nice, it looks over-bling and ugly. Las Vegas isn’t a pretty place – it’s a dirty place with a horrible vibe of exploitation and ruined lives. Don’t want my tech to represent Las Vegas.